OPTIMA ANALYTICA

Marketing Forecasting

  • ABOUT
  • Case studies
    • Research and development method
    • ETL and stock market predictions
  • DE
Marketing is becoming an increasingly data-driven discipline, and more effective use of data is the key to improving customer experience, personalization, targeting, lead scoring, dynamic pricing and more.
We create appropriate advanced analytics models, so that we can accurately forecast marketing performance based on past campaigns, uncovering opportunities to improve so you can better understand your customers’ behaviours, deliver more meaningful content, and create customized experiences.
Through our powerful AI system we can optimize a marketing offer, by see a quick turnaround on better 
return on investment (ROI).
© 2020 Optima Analytica. All Rights Reserved.
Optima Analytica is a data analytics as a service firm, based in Cologne, which transforms your data into actionable insights, by leveraging the power of Artificial Intelligence, machine learning and deep learning technology.


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  • ABOUT
  • Case studies
    • Research and development method
    • ETL and stock market predictions
  • DE